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Business owners and along with them, bloggers are noticing that videos are a vital part of our lives. In this tech-savvy environment, you can find a variety of videos in the online marketplace. From small video clips of teaching to too long lectures, you can find everything. And, in the modern era videos are playing a major role in the marketing of any business. You can now do a live chat, video calls, see online news and many more. You can also find videos on Facebook feeds. As per reports,1.47 million Americans watch videos on the web, while an average user watches at least 16 minutes of online video advertising a month. Business owners, bloggers, and entrepreneurs can also make

These days incarnation of videos on the website is in trend. It has the capability to keep your website visitors engaged for a longer duration with your website. With the use of videos, you can easily communicate your users about your products or services in an effective manner. If you consider it from the appearance point of view then also it looks amazing and eye-catching. If you are also thinking of adding a video background on your website then you can do it effectively. As there are many plugins made available by WordPress using which you can add video background. 1. Video Background for SiteOrigin Page builder: You can add video background to any page builder row with the use

You all are aware of the fact a majority of people are using voice search for browsing things on the web. Have you optimized your website for voice search or not? If you have not then you have to optimize your website for voice search as well. As you have to be up to date with the changing market conditions. So, in this post, we are going to discuss why is it vital to optimize your website for voice search. Most of the marketers spend their time on optimizing their website for content. Why is it important to optimize your website for voice search? About two years ago, Google CEO Sundar Pichai has announced, “about 20 percent of queries on

[caption id="attachment_1048" align="aligncenter" width="647"] Facebook-marketing[/caption] Nowadays, social media plays a vital role in increasing traffic to websites. Social media sites Facebook, Instagram, and other social platforms are used by many website owners for promoting their products. The ratio of people watching live video is augmenting day by day and now it has become 80%. It means people prefer to watch video except for reading blog. This is one of the reasons why a platform like Youtube is much popular. Also, you can take advantage of live videos streaming for Facebook marketing and other renowned social platforms. In this post, we are going to take a glimpse at some of the practices to do Facebook marketing. 1. Be credible: It is

Nowadays, you can get a variety of videos online and it is one of the most vital content on the internet today. And, as per a report it is estimated that till 2019, video content will attract more traffic, approx 80% of traffic. Hence, you can estimate how much crucial video is. Here also you have to maintain competition with others. This is one of the most important reasons why everyone is engaged in video marketing. However, you can enhance the user experience of your visitors by doing advancements in the production quality of your video. When it comes to keep your users engaged then you have to take care of video quality. In this post, we are going to

User intent is one of the well-known strategy for content marketing. It is an old technique but due to evolution of technology it is now well-known in the market. And, as of now it is one of the most crucial facets of marketing. What do you actually mean by user intent? “User intent takes into consideration the keywords used in search queries, and also trying to fathom the context and the notion behind those words”.  In today’s creaky competitive world, it is not enough to throw a specific keyword in your blog and find it on top 10 search results. You have to optimize your content as per your users want or what exactly they are looking for. Earlier, you have to go through

WordPress is now one of the best content management systems. It has some super power which helped it to attain this title. And, that power is none other than themes and plugins. Both have made WordPress a preferable platform for a wide variety of developers to design websites with. But as per a saying,“ with great power comes great responsibility ”. You cannot use the same theme again and again but this is not the case with plugins. You can make use of immense plugins on a single theme or while designing your website. But using more plugins will slow down your website performance. Hence, in this post, we are going to take a glance at how you can use plugins

These days, social media plays a vital role in the marketing of any kind of business or company. You can tempt more population by being active on various social media platforms. But, using social media as an effective marketing tool is also a strenuous task. Now also some are not having a clear notion of the competence of social media. So, here in this post, we are going to discuss the importance of social media and how to capitalize on it. Reason of Importance Of Social Media For Your Brand 1. Inflate website traffic: No matter in which business you are, an ample amount of your customers are present on social media. By making your profiles on various popular social

These days there are many online entrepreneurs who are doing marketing of their products. When you log in into your social accounts there also you have seen so many ads. Yes, it is because running an online business is not an effortless task. In this post, I am going to tell you some of the potent ways in order to grow your online business. You can enhance your sales tremendously by following all of them. So, here we delving into some strategies that will augment your online business. 7 Strategies To Follow In Order To Grow Your Online Business 1. Be exceptional: It is one of the vital aspects if you want to get success in your online business. You

Social media is one of the contemporary platforms which is effectively used for marketing these days. Social media can be daunting specifically for the amateur but for those who want to delve into the social media with all its opportunities then it will be less frightening for them. So this post is all about social media marketing. Smarter With Your Social Media Marketing Campaigns 1. Use Of Twitter: Twitter is one of the topnotch platforms for reinforcing your business. But, you have to use it with new notions. First of all, you have to learn about hashtags, keywords, and then you can make use of twitter effectively. There you can found thousands of customers by using the platform in a